“When I started Caramel I had seen IT from many different angles - as a consumer... as part of an internal IT department, using external IT providers, and as an external service provider.

From this unique perspective I noticed the frustration that many users of IT services experienced.

A new way

I looked outside of IT to other industries who had been dealing with complex planning, emergency services, and risk management, for decades.  This sometimes yielded subtle, and sometimes vastly different processes from what the IT industry was using.

More importantly it delivered consistent results and aligned IT with businesses processes and challenges. It had a purpose and a strong cultural emphasis on putting people first (technology is just a tool). We are what I call business nerds.

We love creating efficiency and removing limitations. If we can unblock part of a business - making your people’s lives easier – we are happy”.

Samantha Gilbert, CEO.